Archive for September 11th, 2008

Microsoft SEO Team to Webmasters: Tell Us What You Think

Recently on the Live Search Blog, Microsoft Program Manager Jeremiah Andrick put the question out there for the entire webmaster community: “What [can we] do to improve our development stack (Windows, IIS, ASP.Net, Silverlight) so they are optimized for SEO by default”?

Andrick goes on to open up the floor to some acknowledged areas of difficulty:

* Bad default settings - What settings are poorly configured by default? What should the correct setting be (e.g., IIS using 302 redirects by default)?

* Too hard - What is possible, but simply too hard to do? If this is done well on another platform, that would be helpful to know as well (e.g., rearchitecting the link structure on a site while not breaking the links of the old site).

* Limited capabilities - Are their capabilities that we just don’t have, but would really make your lives easier as SEO-savvy web developers (e.g., need to have multiple URL entry points into silverlight application)?

* Bugs - What just doesn’t work right today (e.g., URL rewriting in ASP.Net using 302’s to redirect links)?

We have to applaud this effort by the company to open up a dialogue with its customers. Direct feedback of this nature is good for Microsoft, and great for the thousands of people who use its products. And so far, Microsoft personnel have done a solid job of addressing the comments they receive.

So, hey, this is your chance, everyone. We know a lot of you use Microsoft platforms, and this is a great opportunity to let them know what improvements you’d like to see. Click here to check it out for yourself, and take advantage of the info exchange.